Oh Comely Narrative
Narrative:
- Consider the way the front cover creates a narrative about character and lifestyle in order to attract an audience.
- What are they trying to sell?
- What do we learn about the feature star from the cover? How might this relate to our own lives?
- the way in which the cover stories create enigma and anticipation for the reader - to be fulfilled by reading on.
- What enigma codes (clues and hints) are used? Why will they appeal? What are the magazines offering that we may not get elsewhere?
- Narratology including Todorov.
Narrative of the Front Cover:
- Trying to sell a lifestyle which is an abstract concept, something you can aspire to be kind of like a guideline
- Promote female empowerment
- Looks very powerful and poised
- Soldier style jacket. Showing aspects of strength in women and the power
- Unnatural posture as her arms are beyond her head in an unusual manor.
- Enticing Words. Little hints into whats in the magazine but powerful enough to get you reading.
Binary Opposites:
- Two different things which aren't similar.
Lesson 2
Oh Comely Teen Gossip Cover:
- Facial expressions show a sense of confusion which is linked to the question on the front cover who are the new generation of teens. What are these teens like growing up in present day.
- Young Woman on the front shows young target audience.
- Cover line showing what this issue of magazine covers.
- Who? A direct question making young teenagers think about their lives and what they are like.
- High Price could possibly be due to the magazine being released once every other month which is therefore only 6 times a year instead of 12 times a year for most magazines.
- Unnatural pose, confused stance.
- Disappointing or frustration
- All readers can relate to this due to the fact that everyone has been through being a teenager.
Men's Health and Oh Comely comparison:
- Men's health has a very strong point about masculinity due to the name and the main image of the front cover being Vin Diesel.. Vin Diesel is seen as a very influential man and many would recognize him by looking at this cover.
- Instead of using a gender neutral color theme for the magazine they have used a masculine color of blue. Where as the Oh Comely cover has white which is a very neutral color and does not show any signs of masculine or feminine colors.
- Men's Health shows power through the defining muscles and the pose in which Vin Diesel is standing is not a natural position.
- Oh Comely's model is natural with no make up on.
- The Psycho-graphic category for Men's Health is seen as being aspirers due to the words being used about pushing yourself to the goal of having a great body where as Oh Comely is seen as being for reformers where they seek personal growth and freedom.
- They both have made the price of the magazine very small with the prices trying to be hidden away on the front of the magazine. this shows that they do not want you to focus on the price of the magazine but just the content that is on the front of it.
Lesson 3
The aims of Oh comely differ from other typical mainstream women's magazines as Oh comely have a magazine up every two months and very hardly any stories on there page where as other magazines like heat are posting new stories everyday frequently and is £6 a month. this gives you loads more stories and other stories that many others wouldn't be able to read all for the same as oh Comely's 2 month subscription which doesn't offer as many stories.
The aims of oh comely differ to Men's Health due to Men's Health being very gender influential in the words they describe men as.
Iceberg Press
Iceberg exists to do things differently. To usher in a new age for magazines and media brands. Iceberg Press make two magazines, The Simple Things and Oh Comely
They sell lots of other independent magazines
We are proudly independent and put the reader at the heart of everything we do.
To help them remember why they are doing this, and how to do it properly, they have written a few things down:
Its all about the audience.
Chase the work, not the money.
Compromise isn't our friend.
We will always make time for ideas.
We are stronger when we work with others.
We want good people to work in a good place.
Every year we will help a cause that matters.
We believe in a thing called print.
Annotating the front cover
Narratology:
Representation:
Hall's Reception Theory:
Barthes' Semiotics:
Lesson 4
Theories that are most prevalent for Oh Comely:
- Barthes
Can be applied to any sign, including language and image, to examine connotations and ideology. draws attention yo the naturalizing effect of ideology in an text - this applies particularly newspapers and magazines, as headlines typically assume a shared view of the world with the readers in order to be easily understood.
- Neale
can be applied to any media product that has genres and links together media language, audiences and industries. The concept of genre as a shared code explains how genres can change (e.g. the 'quality' press becoming more likely tabloids) and hybridize (e.g. the middle-market tabloids, such as the Mail, that follow both 'tabloid' and 'broadsheet' conventions).
- Baudrillard
Everything in media is a construction of something.
- Hall
Can be applied to any media product. Applies particularly to the way in which headlines try to fix the meaning of a representation, both the copy and the photographs. Draws attention to the role of power and representations - both the general distribution of power in society and the power of print media as an institution - but also the power of the audience to decode representation in different ways.
-Gauntlett
Applies to the sense of identity that a newspaper or magazine can offer its readers - e.g. the identity of a liberal, progressive Guardian reader or a patriotic, hard-headed Mail reader, a Royalist Hello magazine reader or left- leaning Big Issue or Private Eye reader. Applies to the way different sections of print media offer diverse and sometimes contradictory media messages to audiences, thus offering a range of points of identification.
-Van Zoonen
Can be applied to any media product, especially representations of gender. The concept of patriarchy may be applied to the ownership and control of print media companies, the recruitment and ethos of their professionals, news values and the representation of gender, especially the representation of women's bodies.
How does the front cover create a narrative about character and lifestyle?
How does the magazine challenge traditional representations
Lesson 2
Oh Comely Teen Gossip Cover:
- Facial expressions show a sense of confusion which is linked to the question on the front cover who are the new generation of teens. What are these teens like growing up in present day.
- Young Woman on the front shows young target audience.
- Cover line showing what this issue of magazine covers.
- Who? A direct question making young teenagers think about their lives and what they are like.
- High Price could possibly be due to the magazine being released once every other month which is therefore only 6 times a year instead of 12 times a year for most magazines.
- Unnatural pose, confused stance.
- Disappointing or frustration
- All readers can relate to this due to the fact that everyone has been through being a teenager.
Men's Health and Oh Comely comparison:
- Instead of using a gender neutral color theme for the magazine they have used a masculine color of blue. Where as the Oh Comely cover has white which is a very neutral color and does not show any signs of masculine or feminine colors. - Men's Health shows power through the defining muscles and the pose in which Vin Diesel is standing is not a natural position.
- Oh Comely's model is natural with no make up on.
- The Psycho-graphic category for Men's Health is seen as being aspirers due to the words being used about pushing yourself to the goal of having a great body where as Oh Comely is seen as being for reformers where they seek personal growth and freedom.
- They both have made the price of the magazine very small with the prices trying to be hidden away on the front of the magazine. this shows that they do not want you to focus on the price of the magazine but just the content that is on the front of it.
Lesson 3
The aims of Oh comely differ from other typical mainstream women's magazines as Oh comely have a magazine up every two months and very hardly any stories on there page where as other magazines like heat are posting new stories everyday frequently and is £6 a month. this gives you loads more stories and other stories that many others wouldn't be able to read all for the same as oh Comely's 2 month subscription which doesn't offer as many stories.
The aims of oh comely differ to Men's Health due to Men's Health being very gender influential in the words they describe men as.
Iceberg Press
Iceberg exists to do things differently. To usher in a new age for magazines and media brands. Iceberg Press make two magazines, The Simple Things and Oh Comely
They sell lots of other independent magazines
We are proudly independent and put the reader at the heart of everything we do.
To help them remember why they are doing this, and how to do it properly, they have written a few things down:
Its all about the audience.
Chase the work, not the money.
Compromise isn't our friend.
We will always make time for ideas.
We are stronger when we work with others.
We want good people to work in a good place.Every year we will help a cause that matters.
We believe in a thing called print.
Annotating the front cover
Narratology:
Representation:
Hall's Reception Theory:
Barthes' Semiotics:
Lesson 4
Theories that are most prevalent for Oh Comely:
- Barthes
Can be applied to any sign, including language and image, to examine connotations and ideology. draws attention yo the naturalizing effect of ideology in an text - this applies particularly newspapers and magazines, as headlines typically assume a shared view of the world with the readers in order to be easily understood.
- Neale
can be applied to any media product that has genres and links together media language, audiences and industries. The concept of genre as a shared code explains how genres can change (e.g. the 'quality' press becoming more likely tabloids) and hybridize (e.g. the middle-market tabloids, such as the Mail, that follow both 'tabloid' and 'broadsheet' conventions).
- Baudrillard
Everything in media is a construction of something.
- Hall
Can be applied to any media product. Applies particularly to the way in which headlines try to fix the meaning of a representation, both the copy and the photographs. Draws attention to the role of power and representations - both the general distribution of power in society and the power of print media as an institution - but also the power of the audience to decode representation in different ways.
-Gauntlett
Applies to the sense of identity that a newspaper or magazine can offer its readers - e.g. the identity of a liberal, progressive Guardian reader or a patriotic, hard-headed Mail reader, a Royalist Hello magazine reader or left- leaning Big Issue or Private Eye reader. Applies to the way different sections of print media offer diverse and sometimes contradictory media messages to audiences, thus offering a range of points of identification.
-Van Zoonen
Can be applied to any media product, especially representations of gender. The concept of patriarchy may be applied to the ownership and control of print media companies, the recruitment and ethos of their professionals, news values and the representation of gender, especially the representation of women's bodies.
How does the front cover create a narrative about character and lifestyle?
How does the magazine challenge traditional representations
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